evow — Your cross-brand mirror
AI-first · Innovation Award 2026 Finalist

Your cross-brand
mirror.

evow is the unique profile that follows you across every fashion brand. Never waste a scroll. Never buy the wrong size.

Free, no commitment
GDPR · EU-hosted
200+ brands

evow in 4 dimensions

Your profile follows you.
Everywhere.

One unique profile
01

One unique profile

Your size, your style, your favorite domains (fashion, jewelry, shoes, leather). Set it up once, live it everywhere.

For you & your family
02

For you & your family

Create multiple profiles — partner, kids. Each with their own size, style. Shop for everyone in one space.

AI personal shopper
03

AI personal shopper

On Sézane, Nike, Zara, Gucci… evow filters products to your size and style. Like a stylist who follows you everywhere.

Stop the infinite scroll
04

Stop the infinite scroll

Drops, private sales, and new arrivals that truly match come to you. You gain hours every week.

Every body type — XXS to 8XL, EU 32 to 68, shoe 28 to 54. Adults, teens, kids.

Set up my profile — 2 min

How it works

Three steps.
Endless brands.

01

Tell us once.

Share your morphology in 30 seconds — your top, bottom, shoe size. No tape measure needed if you already know your usual size.

30 seconds
02

Browse any brand.

Visit Sézane, Maje, Massimo Dutti, & 200+ partner brands. Click the floating evow chip on their site. Your morphology travels with you — securely.

200+ brands
03

See your reflection.

The catalogue rearranges: pieces in your size, badged, prioritized. Out-of-size pieces fade. You find what fits in seconds, not hours.

3× fewer returns

Live demo

See it on a real brand site.

We've built a fictional luxury brand site (Maison Lumière) with evow integrated. Pretend you're shopping. Find your size in real-time.

🪞 Open live demo

For shoppers

Never wonder
"will it fit"
again.

You know the feeling: 3 items in your cart, two return, one is meh. Sizes don't match between brands. Charts lie. Reviews say "fits small" — but small for who?

evow stops the guess. Every brand reflects your real fit, based on your morphology and brand-specific data we've already cross-referenced for you.

Start free — 30 seconds
2.4×
More items kept vs returned
14 min
Avg time saved per shopping session
200+
Partner brands at launch
€0
Always free for shoppers

For brands

One line of code.
+40% conversion.

Add evow to your site in 5 minutes. No re-platforming. No backend changes. Just paste a script tag and we handle the rest — your catalogue reorganizes for each visitor based on their morphology.

Increase conversion 30–60%Shoppers find their size in seconds
Reduce returns 25–40%Better fit confidence at checkout
Zero backend work5-minute integration. Works on Shopify, Magento, Salesforce, custom stacks
Brand-safe & RGPD-nativeYour visitors stay yours. We never share your data with competitors.
Book a 15-min demo
Integration
5 min
<!-- Paste in <head> -->
<script
  src="https://cdn.evow.app/magic-mirror.es.js"
  type="module"
  data-key="pk_live_..."
  data-brand="sezane"
  data-catalogue-selector=".product-grid"
/>
That's it. No SDK install. No data engineering. The chip appears on your site, your visitors find their size, your catalog stays yours.

🌱 Sustainability · Mission

Choose better.
Breathe easier.

Every well-estimated size = one return avoided = 2.5 kg of CO₂ saved. evow shrinks fashion's footprint by killing the #1 cause of returns.

🌍
2,845 t
CO₂ avoided
by the evow community in 12 months
📦
−31%
Returns
average across partner brands
🚚
1.2 M
Trips avoided
return shipments never sent
AI-first · Built for tomorrow

Three things
no one else does.

No gimmick. No buzzwords. 3 concrete innovations that change how you live fashion online.

Innovation 01
🧬

The size guide that
guesses your measurements.

No tape. No body scan. 3 AI methods: visual SVG guide, brand equivalence, Bayesian quiz across 12 body shapes × 15 styles. ±3–5 cm precision.

Try it now
Innovation 02
🪞

Navigation
profiled everywhere.

On every partner fashion site, the catalogue rearranges for you. And soon with our browser extension: everywhere, even on non-evow sites. Shopping comes to you, not the other way around.

See the demo
Innovation 03

Club EVOW:
curated shopping.

Drops, sales and new arrivals from 200+ brands that match your profile — pre-filtered, pre-sorted, delivered to you. €450 saved/year on average for Premium members.

Join the Club

“Fashion was built around brands. We organize it around you.”

— evow manifesto · 2026

Built with discipline, certified by design

🇪🇺
EU-hosted
Cloud SQL · Belgium
🛡
RGPD-native
ISO 27001 in progress
🌱
B Corp pending
Q3 2026 certification
🔐
SOC 2 Type I
Enterprise ready
A11y AA
WCAG 2.1 compliant
🤖
AI Transparency
EU AI Act compliant

As featured in

Vogue Business
La Tribune
TechCrunch
Madame Figaro
WWD
Maddyness

↗ Press kit · partnerships@evow.app

Brands rolling out in Spring 2026

MAJE
Sézane
SANDRO
CLAUDIE
ba&sh
JONAK

Pricing for brands

Simple. Predictable.
Always profitable.

Starter

€490/mo

For small brands (< 50k monthly visitors)

  • 1 brand integration
  • Magic Mirror SDK
  • Analytics dashboard
  • Email support
Start free trial
Most popular
Growth

€1 990/mo

For growing DNVB (50k – 500k monthly visitors)

  • Everything in Starter
  • Catalogue enrichment (NLP + Vision AI)
  • Custom CSS branding
  • A/B testing tools
  • Priority chat support
Book a demo
Enterprise

Custom

For groups & multi-brand luxury houses

  • Multiple brand integrations
  • Cross-brand insights
  • Dedicated success manager
  • SLA 99.95% & SOC2
  • Custom data residency
Talk to sales

FAQ

Questions, mirrored.

Is evow free for shoppers?+

Yes — always. evow makes its revenue from brand subscriptions, never from shoppers. Your profile is yours, encrypted, never sold.

How does it work across brands with different size systems?+

We've cross-referenced 200+ brand size guides against canonical measurements. A "M Sezane" might map to a "38 Maje" or a "Medium Massimo Dutti" — we know, and we translate automatically.

Do I need a tape measure?+

Not necessarily. If you already know your usual size in one or two brands, evow can infer the rest from your morphology profile. For best results, 3 measurements (chest, waist, hips) give us a true cross-brand fit.

What about household members?+

One evow account, multiple profiles. Shop for yourself, your partner, your kids — switch profiles in 1 click. Useful for browsing kid sizes without your own showing up.

Is my data shared between brands?+

Never. Each brand only sees a one-way hashed token that lets them adapt their catalog to your fit. They don't see your measurements, history, or purchases on other brands.

How long does brand integration take?+

5 minutes for Shopify / standard e-commerce stacks. Up to 2 weeks for complex custom platforms (we provide a dedicated integration engineer for Growth and Enterprise tiers).

Every shop,
your reflection.

Join the private beta. Be among the first to make fashion fit you, not the other way around.