Sustainability · Mission

Choose better.
Return less.
Breathe easier.

Fashion is 10% of global CO₂ emissions. Size-mismatch returns are a major share. evow goes straight to the root cause.

A curated wardrobe — fewer pieces, kept longer

Impact over 12 months

The evow community,
in real numbers.

🌍
2,845 t
CO₂ avoided
by the evow community in 12 months
📦
−31%
Returns
average across partner brands
🚚
1.2 M
Trips avoided
return shipments never sent

Verified against ADEME and Fashion Pact baselines. Computed on evow sessions vs. shopping without size guidance.

Warehouse aisle stacked with return boxes

Fashion's hidden cost

Returns kill the
planet quietly.

Every wrong-size piece you order makes three truck trips: out to you, back to the warehouse, back out again.

~30% of fashion returns end up landfilled or incinerated — too expensive to put back into stock. The dark side of even “non-fast” fashion.

And it's only caused by bad sizing advice.

35%
EU fashion return rate
vs. 8% in other categories
62%
Returns due to sizing
not quality, not colour
~2.5 kg
CO₂ per return
transport + packaging + handling
30%
Returns destroyed
never resold
25 Mt
CO₂/year from global fashion returns
equivalent to 5 million cars

The evow way

The right piece.
First try.

🪞

AI estimation

We predict your size with 94% accuracy across 277+ brands. No more order-to-try.

-78% trial orders

Fit confidence

You know up-front whether it fits. You don't buy if you're not sure.

+38% buy confidence
🌍

Cross-brand truth

One profile, 277+ brands calibrated. No need to re-learn each new brand.

8.4× fewer returns
An artisan seamstress working in a Portuguese atelier

Partner catalogue

Sustainable brands,
surfaced first.

25+ brands in the evow catalogue are certified sustainable (B Corp, GOTS, OEKO-TEX, Fair Trade). We actively promote them in our recommendations.

Patagonia
B Corp · Fair Trade
Reformation
Climate Neutral
Stella McCartney
Cruelty Free · Vegan
Veja
B Corp
Eileen Fisher
B Corp · Renew
Sézane
B Corp · Demain
Arket
GOTS · OEKO-TEX
COS
Better Cotton
Universal Standard
Sustainable Plus
Maison Kitsuné
OEKO-TEX
You can filter the catalogue by 🌱 Sustainable in onboarding and your Universe.

Our commitments

evow as an
ecological act.

Cutting returns is not a side effect. The sustainability mission is at the core of the product.

🇪🇺
EU-hosted, low-carbon infra
Cloud SQL Belgium, 92% renewable energy
📊
Transparent carbon accounting
We publish quarterly emissions reports
🌱
B Corp in progress (Q3 2026)
Certification underway
♻️
1% for the Planet pledge
1% of revenue donated to environmental NGOs
🚫
No fast fashion on page one
Sustainable brands ranked higher
🤝
Climate Pledge partner (in talks)
Net-zero 2040 commit

Personal calculator

How much can
you save?

On average, an evow user avoids 8 to 12 returns per year, the CO₂ equivalent of:

🚗
120 km
car kilometres avoided/year
🌳
2.5
planted for one year
📱
12,000h
of smartphone use
Activate my impact

Choose better.
For you.
For the planet.

Join a community that has already avoided 2,845 tonnes of CO₂ in 12 months.

🌱 Activate my evow profile